WhatChimp Pricing Benefits
WhatChimp Pricing Benefits (No Markup on WhatsApp API)
Updated 10 February 2026
WhatChimp Pricing Benefits
One of the biggest advantages of using WhatChimp is our pricing model. We charge zero markup on WhatsApp API conversation fees — you pay Meta's rates directly, nothing extra.
Most WhatsApp Business Solution Providers (BSPs) add a 20-25% markup on top of Meta's pricing. With WhatChimp, that markup is 0%.
Video: https://www.youtube.com/watch?v=ZU99wZ9VMUs
How WhatChimp Pricing Works
Your total cost with WhatChimp includes:
Your WhatChimp subscription plan — Monthly or yearly billing for access to the platform (broadcasting, bots, live chat, integrations, and all features).
WhatsApp API conversation charges — Billed directly by Meta based on the number of conversations you have with customers. These charges appear on your Meta Business Manager payment method, not through WhatChimp.
That's it. No hidden fees, no markup, no surprises.
What You Get with Your Subscription
Every WhatChimp plan includes:
- Broadcasting — Send bulk messages to unlimited contacts
- Bot Manager — Build chatbots and automation flows
- Live Chat & Omnichannel Inbox — Manage conversations across WhatsApp, Facebook, Instagram, Telegram, and Webchat
- Subscriber Management — Organize contacts with tags, segments, and custom fields
- Message Templates — Create and submit templates for approval
- Integrations — Connect Shopify, WooCommerce, Google Sheets, and HTTP API
- AI Chatbot — Train an AI assistant on your business data
- Unlimited messaging credits — No cap on how many conversations you can start
Higher-tier plans unlock additional team members, advanced features, and higher contact limits. Check our Pricing Page for details.
The Difference: WhatChimp vs. Other BSPs
Most BSPs charge a markup on WhatsApp conversation fees. If Meta charges $0.05 per conversation, they might charge you $0.06 or $0.0625 — adding 20-25% on top.
WhatChimp charges exactly what Meta charges. If Meta's rate is $0.05, you pay $0.05. If you send 10,000 conversations, you save hundreds of dollars compared to platforms with markup.
For a detailed breakdown of WhatsApp API conversation pricing and how Meta's per-conversation model works, see our Pricing Explained guide.
Start with the Free Plan
You can start using WhatChimp with our Free Plan — no credit card required. Connect your WhatsApp number, build your first bot, and send your first broadcast campaign to see how the platform works.
When you're ready to scale, upgrade to a paid plan that fits your business size.
For questions about pricing or to discuss Enterprise options, contact sales@whatchimp.com.